back to all Case Studies

leveraging science for A Brand Boost

Regenerate, a Unilever toothpaste brand, has a revolutionary technology that helps restore and regenerate tooth enamel. Despite this, the product lacked name recognition and brand awareness in Brazil. By leveraging relationships with KOLs and dentists and the use of social media tactics, SPRIM boosted the brand’s credibility among healthcare providers, which also led to more dentist recommendations and trust with consumers.