Thought Leadership and Education in a Growing Industry

A leading provider of high-quality, direct-to-consumer (DTC) dietary supplements sought out opportunities to build thought leadership in a rapidly growing market category. As competition increased via the introduction of mediocre players and formulas, a differentiation strategy that focused attention on the importance of quality was critical. … Read More 

Addressing the Needs of the Lupus Community

The global supply leader of Antarctic krill oil set a mission to improve the lives of systemic lupus erythematosus (SLE) patients. SPRIM helped the client understand the lupus community through qualitative and quantitative research. … Read More 

Maintaining Proper Hair Health: Educating the Consumer

A top hair-wellness company enlisted SPRIM to facilitate increased understanding and consumer education surrounding the hair follicle as it relates to its function as an organ in the body. … Read More 

A Video Testimonial with Aker BioMarine

This research took a patient-centric approach, focusing on Lupus patients and their relationships with their healthcare providers. This resulted in the development of key messages as a foundation to Aker’s strategy and communication plan, as well as a go-to-market strategy considering both the healthcare providers and the consumers’ perspectives. … Read More 

Improving Patient Outcomes In Intensive Care Units through Nutrition Monitoring

A SPRIM initiated partnership: The GE Healthcare and Nestlé Health Science collaboration aims to connect the technology that delivers nutrients to the patient with the advanced analytic technology that measures the specific nutrition a patient needs. … Read More 

From Oral Care To Skin Care: Carving A Path To Market Entry

A major oral care brand stepped outside of the box – eyeing an entry into skin care. SPRIM stepped in to help study the market and evaluate the options. SPRIM’s qualitative and quantitative analysis resulted in the client acquiring two skin care brands. … Read More 

HealthFACTR: From Reactive to Predictive, a Digital Model to Determine Risk

SPRIM developed an algorithm-based, broad-spectrum health assessment tool targeting several of the most critical risks to a person’s health and longevity. … Read More 

Public Perception Vs. Scientific Literature for a Top Dairy Company

In this partnership, SPRIM identified the top negative health claims about dairy products being made in news and social media outlets, evaluated the scientific support around these claims and found that most negative health claims were not well supported by science. … Read More 

Increasing Market Lead for an Osteopathic Medical Device

SPRIM’s recommendations yielded a 15 percent increase above market share trend rate year-over-year and significant cost reductions. … Read More 

Dove Global Brand Experience Toolkit

How Dove shows up in front of the most important audiences had been disjointed, inconsistent, and leaving country leadership with too few resources to execute. SPRIM was engaged to form a global toolkit for in-country use, designed to empower and direct individual markets in Dove-Masterbrand-approved Congress participation. … Read More 

Project Oral Care

Regenerate, a Unilever toothpaste brand, has a revolutionary technology that helps restore and regenerate tooth enamel. Despite this, the product lacked name recognition and brand awareness in Brazil. By leveraging relationships with KOLs and dentists and the use of social media tactics, SPRIM boosted the brand’s credibility among healthcare providers, which also led to more dentist recommendations and trust with consumers. … Read More 

Fighting Antibiotic-Associated Diarrhea

A high quality probiotic product containing high concentration of Lactobacillus acidophilus and L. casei demonstrated to prevent Clostridium difficile infection and diarrhea during antibiotic treatment. The trial coordinated by SPRIM was published in the American Journal of Gastroenterology. … Read More 

Abbott Nutrition & Unilever: Spearheading a Partnership between Two Major Brands to Fight Diabetes

SPRIM spearheaded a public-private partnership between Unilever and Abbott Nutrition and helped create an innovative solution to curb the progression of diabetes in India. A digital platform was created that more than 100,000 people in India used for lifestyle modifications. … Read More 

Cosmetics and Consumer Healthcare Performance Testing

The hair and scalp care testing facilities under SPRIM management, allow access to standardized processes in measurement and sampling in hair & scalp testing. These facilities located in Bangkok and Shanghai provide safety and efficacy services for claim substantiation in hair care products. … Read More 

CoBRI: Community Based Research Initiative for Health

CoBRI, is a public-private initiative committed to public health conditions in low to middle income populations. Combining the skills of a variety of organisation to bring scientific research to communities. … Read More 

Finding and Vetting Key Influencers for a Health Services Company

A healthcare technology company, entering the US market with a novel diagnostic tool, required a US-based key opinion leader to fill an adviser role to inform their go-to-market strategy. … Read More 

Acquisition Recommendation for New Business Model

The client engaged SPRIM to determine at-scale feasibility centering on scientific to operational potential, given the novel process of production the supplier demonstrated in its pilot facility. … Read More 

Garnering An On-Pack Health Claim For A #1 Yogurt Brand

A top yogurt brand recognized the need to differentiate their probiotic-rich product from competition. The client tasked SPRIM with determining how to become the first yogurt product with an on-pack health claim regarding improved digestion. … Read More 

Medical Marketing For Dove

On-pack claims and endorsements from healthcare providers can be the tipping point for consumers to buy. Recognizing this, a personal care brand asked SPRIM to optimize and expand its medical marketing program. This created strong brand credibility among doctors, and ultimately, the brand garnered the first on-pack claim in the region. … Read More 

A Prescription for Patient Engagement Programs

SPRIM found innovation opportunities to promote adherence among rare disease patients through a competitive analysis and qualitative research. See how SPRIM changed the course for rare disease patients by helping a pharma company understand the loopholes within their own programs.
Read More 

Growing Global

NUTRAFOL® is a rapidly growing dietary supplement company that needed to understand the feasibility of expanding its premium hair-growth brand across Latin America, Europe, Asia and the Middle East. SPRIM was engaged to execute a comprehensive regulatory analysis across 17 markets to inform a geographic-expansion strategy. … Read More 

Big Data, Solid Science, Stopping Disease

A leading pharmaceutical company wanted to better understand early disease risks and gauge the potential for prevention. The client tasked SPRIM with identifying which diseases offered enough clinical data to enable clear risk identification and effective intervention prior to disease onset. … Read More 

Innovating A New Recipe For Pet Health

A major pet food company needed to change the formula to one of its dog foods. SPRIM conducted a complete analysis of the ingredients on the market and developed a new recipe. The new food is currently on the market today. … Read More