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Maintaining Proper Hair Health: Educating the Consumer

A top hair-wellness company enlisted SPRIM to facilitate increased understanding and consumer education surrounding the hair follicle as it relates to its function as an organ in the body. … Read More 

Improving Patient Outcomes In Intensive Care Units through Nutrition Monitoring

A SPRIM initiated partnership: The GE Healthcare and Nestlé Health Science collaboration aims to connect the technology that delivers nutrients to the patient with the advanced analytic technology that measures the specific nutrition a patient needs. … Read More 

Researching Public Perception Vs. Scientific Literature for a Top Dairy Company

In this partnership, SPRIM identified the top negative health claims about dairy products being made in news and social media outlets, evaluated the scientific support around these claims and found that most negative health claims were not well supported by science. … Read More 

Increasing Market Lead for an Osteopathic Medical Device

SPRIM’s recommendations yielded a 15 percent increase above market share trend rate year-over-year and significant cost reductions. … Read More 

Dove Global Brand Experience Toolkit: Effective Congress Attendance

How Dove shows up in front of the most important audiences had been disjointed, inconsistent, and leaving country leadership with too few resources to execute. SPRIM was engaged to form a global toolkit for in-country use, designed to empower and direct individual markets in Dove-Masterbrand-approved Congress participation. … Read More 

Project Oral Care

Regenerate, a Unilever toothpaste brand, has a revolutionary technology that helps restore and regenerate tooth enamel. Despite this, the product lacked name recognition and brand awareness in Brazil. By leveraging relationships with KOLs and dentists and the use of social media tactics, SPRIM boosted the brand’s credibility among healthcare providers, which also led to more dentist recommendations and trust with consumers. … Read More 

Finding and Vetting Key Influencers for a Health Services Company

A healthcare technology company, entering the US market with a novel diagnostic tool, required a US-based key opinion leader to fill an adviser role to inform their go-to-market strategy. … Read More 

Garnering An On-Pack Health Claim For A #1 Yogurt Brand

A top yogurt brand recognized the need to differentiate their probiotic-rich product from competition. The client tasked SPRIM with determining how to become the first yogurt product with an on-pack health claim regarding improved digestion. … Read More 

Medical Marketing For Dove

On-pack claims and endorsements from healthcare providers can be the tipping point for consumers to buy. Recognizing this, a personal care brand asked SPRIM to optimize and expand its medical marketing program. This created strong brand credibility among doctors, and ultimately, the brand garnered the first on-pack claim in the region. … Read More 

A Prescription for Patient Engagement Programs

SPRIM found innovation opportunities to promote adherence among rare disease patients through a competitive analysis and qualitative research. See how SPRIM changed the course for rare disease patients by helping a pharma company understand the loopholes within their own programs.
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